Hug Your Haters
How to Embrace Complaints and Keep Your Customers
Hug Your Haters: How to Embrace Complaints and Keep Your Customers by Jay Baer is a book about customer dissatisfaction. Serving customers is now considered as a sport where you can win or lose… you can win ALL the time, when you look at heavy situations… lightly.
Your customers should always be satisfied, whether or not they decide to bash on you and you take the bull by its horns and let it go - sometimes the best thing is to act as if it does not bother you BUT you still...