The Machine
A Radical Approach to the Design of the Sales Function
The Machine: A Radical Approach to the Design of the Sales Function by Justin Roff-Marsh shows a clear picture of what sales representatives do and how managers can instill the drive to win in their salespeople. By using competitive salaries instead of using bonuses and commissions, managers can get better results out of their workforce.
The book dives into the mind of how to help your company thrive by changing the mentality in selling things and encouraging your workers to work as a te...